In 2006, my company, KDCP became the first interactive company to be represented by William Morris/Endeavor Agency, and Believe Entertainment Group. KDCP also celebrated another first, as a technology platform for performing deep quantitative and qualitative consumer research across social media (social listening) for the mom demographic. KDCP delivered consumer insights based on women and “mom” online behavior and associated business and marketing strategies to a wide array of tier one brands including Aetna, America Online, American Express, Bristol-Myers Squibb, CVS, Dean Foods, DuPont, ElectronicArts, IBM, Kodak, Microsoft, Samsung, Sony, GM, WebMD, and others.